WORTHING TOWN CENTRE INITIATIVE

The Worthing Town Centre Initiative is a Community Interest Company that generates revenue from activities it undertakes in the Town Centre and then uses these funds to enhance and promote the Town Centre. The Worthing Town Centre Initiative was formed in 1992 as a not for profit organisation by businesses trading in the Town Centre whose goal was to promote the town as a thriving, profitable shopping centre.  On July 5th 2007 the businesses in the Town Centre voted YES to becoming a Business Improvement District and the BID launched in April 2008.

The Worthing Town Centre Initiative aims to increase the number of times people wish to visit the Town by promoting a clean, safe environment with lots of variety.

What do we do-

• Fundraising, installation and removal of Christmas Lights - the Festive Display is 100% privately funded !
• Increased Floral Displays
• Events
• General and Speciality Markets
• Represent the business community on issues affecting the town centre
• Produce a Town Centre Newsletter and eNewsletter
• Manage the street activity in the town
• Provide signage to encourage shoppers to lower footfall areas of town
• Cleansing reviews and report issues for action
• Network with other towns to seek best practise
• Investigate and initiate projects to enhance the Town Centre
• Capture footfall figures within the Town Centre and prepare reports
• Project Management including
  - Fishing feature
  - Liverpool Gardens improvements
  - Seafront Information boards
• Manage, support and promote Shopwatch
• Promotion of the Town Centre in the Media
• Produce and distribute information guides to promote Town Centre businesses
• Manage and maintain the advertising sites in the Town Centre
• Produce a vacancy report and distribute